Now that you have had a brief education in branding for authors, it’s time to get a bit more serious about this whole idea of branding. After all, by developing an carefully conceived image or concept that goes with your name and your work, like we have when we hear the names Nike, Coke, Target, [...]
If you’ve been wondering why it’s been so quiet here, let me explain. I’m getting ready for a change…and I thought it would happen a while ago…but it’s taking longer than expected. Earlier this month I thought this blog would be changing from a free WordPress blog to a hosted blog. That is still going [...]
Take a break from your writing. Rest from your worries that the publishing world is going to hell in a handbag, as the old saying goes. Listen to this message. It’s well worth just over two minute of your time. I promise. [youtube=http://www.youtube.com/watch?v=Weq_sHxghcg] Ah….don’t you feel better? Now go write your book. [youtube=http://www.youtube.com/watch?v=Weq_sHxghcg&hl=en_US&fs=1&]